Associati

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The value of great design and the extra 10%.
by Greg Polvi, June 2, 2010
Discussion about the value of great design: it is the extra 10% that
is added from a talented designer that makes the difference between
mediocre and exceptional.
Dinner with a side of design.
by Greg Polvi, April 27, 2010
I attended a conference dinner called 'Dinner With A Side of Design',
looking at the value of design process in tackling key issues for the
future of cities.

Associati is a research and innovation firm that analyzes and improves the human experiences that organizations provide to their customers - in situations, strategies, and communication.